Take Your Facebook Lives to the Next Level with Infusionsoft
We all know that the way of the future as of right now is doing Facebook lives. It’s a very powerful tool and a great way to reach out and to brand yourself as an expert. It’s a great way to create a following, and be able to offer your services to people. To be honest with you it’s a necessity…so if you’re not doing Facebook lives right now you’re really missing the boat. But more importantly if you’re not using a tool like Infusionsoft to capture the people that are following you and watching your on Facebook lives and building a list with them then you’re actually honestly wasting your time. I’m just keep it real my name is Coach Réal a.k.a. Coach and I like to keep it real. I’m one of the coaches here at agency eight and I just wanted to share with you.
There are some powerful techniques and tools that you can use and create with Infusionsoft to make your Facebook lives convert into business for you, and convert into customers. They can help you to create a powerful list and help you to be able to follow up and nurture that list.
So inside of the Infusionsoft we can create landing pages. We can create amazing powerful landing pages. They can have a video of yourself that talk about your products, have testimonials at the click of the play button. You can create a lead magnet to capture new contacts…all inside Infusionsoft!
So how do we get those people from your Facebook live and be able to get them off of Facebook and onto your list, offer solutions to be able to follow up with them, and to nurture them and convert into sales? Landing pages are one of the techniques I use.
Here is the landing page technique:
- I’ll create a landing page in Infusionsoft.
- I will go to Go Daddy and will get a URL.
- I will point that URL to the landing page I just created.
- Whenever I do a Facebook live, I’m always driving people towards that URL. This will take them to that landing page and then they will opt in and once they opt in they are now in my Infusionsoft system and I can tag them and categorize them.
Now I can connect with them on am email blast. I can connect with them with voice messages. I can to connect with them with texting. That’s how I will bring people from my Facebook live and create a powerful list.
Another way I do it is with a web form. You can use a web form in several different ways. The first way I do it is I created a web form…and it’s one of the main ones I use. I’ll say “pick the solution that best meet your needs.” The web form is a really nice professional web form…when they go to it they can see the several different options that are there for them and they click on their selection. When they click on it, each option I have there is tagged and will set off a different campaign appealing to the solutions that they chose. So now I can meet them where they are. I also have what I call little minions in there. They’re actually called tasks and they will let me know when a person has opened that email so I can respond to them while they are a hot lead.
The really cool thing that is if you’re working with your staff or team you can actually have that task assigned to your secretary or different people on your team and let them know. It’s going to tell your staff exactly who the person was, and it is going to tell them what they opted into, what solution they were looking at, and all of that is going to be there so they can follow up right away while the person is emotional and you have a much better chance of closing the sale I use this one incredible technique a lot…this is one of my most popular ones.
When I’m doing my Facebook lives I’m once again driving the traffic during my Facebook live to that URL. I’m also putting it in the description my Facebook live…always at the top so it’s right there for them to click. I’m going to say that at the beginning and I’m going to say that in the middle, and then I’m going to say it again. I do a Facebook live every morning…quick short Facebook live I do several of them but I do a morning one every morning and on average I’m seeing 3 to 10 people every day opt in into that web form. When you do the math let’s just take the low side 3×365 days that’s an extra thousand new people that your building in your list and these are loyal followers and so we all know that you know you have a better chance of converting with these people because they’re already showing you that you’re you know important to them.
Another way that I use Infusionsoft is through one of our integrations. It’s a texting service it’s called Skipio and it’s probably the most powerful texting service I’ve ever seen in my 55 years on his earth. It’s the most robust powerful system. The way you can use it is that you can create campaigns with Skipio really cool like for example one of my number one campaigns is text grind to 661-490-9699 what and email go ahead and when they do it sends them a form which actually captures their name their phone number email and I even put it in an option for their birthday. Here’s what’s really cool about that: now you have them in your list you can create this cool little campaign that that’s going to text them once a week or whenever. It automatically is going to send them a birthday greeting which you can create for them. Talk about nurturing…separating yourself from the rest of the world…you just took yourself to a whole other level, and all of their information is integrated with the Infusionsoft by the way. So if you know anything about you know marketing and using Facebook we all know that Facebook let you know when the birthdays are and it’s a very powerful tool to wish somebody happy birthday. But we know that takes time sometimes. I opened up my Facebook and I have 10-20 birthdays and I’m just keeping it real, I don’t have the time or the desire to sit down and send individual messages because I sent a video birthday message.
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Imagine how powerful it’s going to be that you never have to know when it’s somebody’s birthday is it’s automatically going to go out on their birthday it’s just automatically part of the system. Infusionsoft is going to send them a birthday message I send a birthday video which I created one time and it goes out to all my champions automatically. So you can see the power of that as well. Now that’s just three of my main systems will let me share one other one with you.
This is one of my favorite ones in and I use this with the texting services as well with my Facebook lives. OK when I’m doing a Facebook live I actually am using the URL that sends them to my landing page and or my web form, whichever one I decide to use that day. I’m also sending them text messages using the texting service Skipio and I put both of them in there and I say in my text “You know if here’s what I’m gonna do for everybody who text XYZ to XYZ you’re going to go on a drawing for X.”
People love to win stuff and they opt in like crazy for it so whether they’re opting in on my form or my landing page if that was interesting to them they’ll opt in with my texting service. The texting service is very very powerful and getting people off of my Facebook lives…I’m hoping you can understand the power of this tool right now.
Before I became an entrepreneur I was a very successful actor in Hollywood. I still act and I’m best known for playing Lieutenant Taggart on General Hospital. I won the Emmy for my show The Bay, so I understand the power of videos. I got that right away…I understood the power of Facebook lives but it wasn’t until Infusionsoft that I realized I was just stroking my ego.
I’ve been shut down three times and if anybody’s been shut down it’s not a great feeling!
Now you’re automatically going to be able to separate yourself because every time you do a Facebook live, every time you actually do a post on Facebook anytime you post anything anywhere, you will not do it without connecting a URL. In fact on every one of my posts, and every one of my Facebook lives I’m always using a URL and I’m always using my texting service now so I’m hitting them from both ends. You can imagine you know with before Infusionsoft all I was doing. I was creating a great following but it wasn’t even MY following…it was Mark Zuckerberg’s Facebook. They could shut me down at any time, and they have shut me down. I’ve been shut down three times and if anybody’s been shut down it’s not a great feeling! It is very frustrating…you cannot reach out to anybody – you can’t talk to anybody – right? There’s nobody to answer your call and then all of a sudden you know you’re stuck. I am at about five 500 right now that follow me in my Facebook lives there and share my Facebook lives but I when I’m shut down, they don’t.
So now I own my list and Facebook can’t hurt me by shutting me down at any time because now I have them in Infusionsoft software. I have them tagged and whatever solutions they’re looking for I can reach out to them at their level. I can nurture them and I can follow them up and I’m telling you this: it is taking my Facebook live game to a whole other level. Here’s where you can really separate yourself: you always want to be a leader of the pack of what people are doing this right now.
People are doing these amazing Facebook lives they’re having a huge following but you can see how they’re missing the boat right now right? They’re out there just talking to people so we do things intentionally. We are Agency8, and we’re gonna help you, to show you how to take your skills take it to the next level be able to brand yourself to be able to be more organized. Once again my name is Coach Real. I’m one of the coaches at agency eight
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